B2B REINVENTED™
THE FIRM
System, games, strategy & tactics, tools
we’ve reinvented firm as a system
BUSINESS SYSTEM
We’ve re-engineered the logic behind a business model — redefining the firm not as a machine, but as a living system designed to play and win business and market games, and above all — to generate profit.
We define the company as the ADAPTIVE PROFIT SYSTEM™ — a responsive, intelligent, and pro-human system built to exchange value and generate profit. The APS™ is the blueprint for firms that want to thrive in the era of AI, a multipolar economy, and constant change.
The APS™ sub-systems:
- ADAPTIVE REVENUE SYSTEM™ (ARS™)
- ADAPTIVE PROCUREMENT SYSTEM™ (AProcS™)
- ADAPTIVE OPERATIONS SYSTEM™ (AOS™)
we’ve introduced business games
BUSINESS GAMES
At HARRISON™, we see the firm not as a machine, but as an adaptive system — one that must evolve in response to internal and external complexity. Within this system, we’ve identified recurring patterns of transformation and performance. These patterns are reframed as games.
We distinguish two core game types:
Transformation Games — these games are for companies ready to move beyond static structures and build adaptive business architectures and infrastructures.
Examples include:
- FUTURE‑PROOF CASTLE™ — rebuilding the firm as the ADAPTIVE PROFIT SYSTEM™
- PRO‑HUMAN CASTLE™ — rebuilding working environment as the B2B PRO‑HUMAN™ WORKSPACE that respects and empowers people
- FLAMES OF PHOENIX™ — re‑architecting key subsystems like revenue, procurement, and operations into adaptive and interconnected sub-systems
Efficiency & Productivity Games — these become relevant once the adaptive foundation is in place. They focus on critical areas every organization must upgrade constantly to outperform competitors.
Example include:
- ANTS & EAGLES™ — combining collective intelligence, precision, and technology to gain an edge over the competition
we’ve reinvented business strategy & tactics
BUSINESS STRATEGY & TACTICS
At HARRISON™, we’ve reinvented the way business strategy and tactics are defined.
For too long, companies have confused business strategy with business plans, forecasts, or goals. We have restored business strategy to its true role: a hypothesis about how to build a competitive advantage within a specific business game.
It draws a clear line between strategy (how you build advantage) and tactics (how you plan and move), linking both to the firm’s internal logic and external market dynamics.
We cover the full explanation of our approach in the book. It’s a practical and powerful shift — for companies ready to rethink business strategy and tactics.
we’ve reinvented business tools
BUSINESS TOOLS
To evolve into the ADAPTIVE PROFIT SYSTEM™, your firm needs advanced tools that make change doable. The examples below illustrate selected tools developed at HARRISON™ — the full set is introduced and explained in the book.
- COLLECTIVE BUSINESS MINDSET™ (CBM™) — a tool for assessing how your team understands its position in the market and economy. It links the internal logic of the firm (ADAPTIVE PROFIT SYSTEM™) with the external logic of the market (VALUE EXCHANGE SYSTEM™)
- REVENUE TO PROFIT STREAM™ (R2PS™) — a subsystem within APS™ that focuses on transforming revenue into sustainable profit through an intelligent Invest–Profit–Reinvest cycle.
